{"id":2130,"date":"2017-05-08T15:00:35","date_gmt":"2017-05-08T20:00:35","guid":{"rendered":"https:\/\/blogs.autodesk.com\/inthefold\/?p=2130"},"modified":"2017-05-09T15:19:28","modified_gmt":"2017-05-09T20:19:28","slug":"future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design","status":"publish","type":"post","link":"https:\/\/blogs.autodesk.com\/inthefold\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\/","title":{"rendered":"The Future of How Things Get Made: Harnessing the Power of Artificial Intelligence for the Next Frontier of Design"},"content":{"rendered":"<p>By Rama Dunayevich &amp; Mark Davis<\/p>\n<p>As designs become increasingly computable, the ability and ease of making changes grows exponentially.\u00a0At Autodesk, we are obsessed with harnessing the latest advances in AI to transform the way design works. Until recently, computation was finite, so we made tools that were <em>only<\/em> directive. Our customers had to direct the tools \u2014 <em>they<\/em> drew the lines and arcs that described their idea and decided when to run simulation on a design to explore its performance.<\/p>\n<p>But now, with massive GPU-accelerated computational power comes change, and we can (and have) flipped the entire process around \u2013 making the promise of computer-aided design a reality. As Autodesk CTO, Jeff Kowalski describes, \u201cOur customers no longer simulate based on a design, and not just simulate <em>during<\/em> design, but simulate to <em>discover<\/em> the design.\u201d<\/p>\n<p><a href=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/parametric-chair-02.jpg\" rel=\"attachment wp-att-2132\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2132\" src=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/parametric-chair-02-1024x648.jpg\" alt=\"\" width=\"640\" height=\"405\" srcset=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/parametric-chair-02-1024x648.jpg 1024w, https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/parametric-chair-02-300x190.jpg 300w, https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/parametric-chair-02-768x486.jpg 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>With our generative design tools, customer needs are anticipated thanks to the expanding world of computation, artificial intelligence and machine learning. The result? A powerful new workflow is emerging for product and building design.<\/p>\n<div style=\"text-align: center; \"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/CtYRfMzmWFU\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>Generative design software paired with NVIDIA GPUs allow for massive exploration of the design space for any problem, empowering designers and engineers to truly allow computational capacity to aid them in design and problem solving. A strategic partner for Autodesk, NVIDIA provides the most advanced GPU technologies and the CUDA platform to accelerate AI to help make generative design a reality, and together, transform design workflows of the future.<\/p>\n<p><a href=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod.png\" rel=\"attachment wp-att-2131\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2131\" src=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod-1024x477.png\" alt=\"\" width=\"640\" height=\"298\" srcset=\"https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod-1024x477.png 1024w, https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod-300x140.png 300w, https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod-768x357.png 768w, https:\/\/blogs.autodesk.com\/inthefold\/wp-content\/uploads\/sites\/71\/2017\/05\/Hackrod.png 1521w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Interested in learning more? Autodesk technology will be on display this week at the <a href=\"http:\/\/www.gputechconf.com\/\">GPU Technology Conference<\/a> (GTC) 2017 including talks, a panel and immersive VR experiences in our booth #904. For details, visit &#8211; <a href=\"http:\/\/autode.sk\/GTC2017\">http:\/\/autode.sk\/GTC2017<\/a><\/p>\n<ul>\n<li><a href=\"https:\/\/gputechconf2017.smarteventscloud.com\/connect\/search.ww#loadSearch-searchPhrase=dace+&amp;searchType=session&amp;tc=0&amp;sortBy=titleSort&amp;p=&amp;sessionTypeID=7246\"><strong>PANEL<\/strong><\/a>: AR for Enterprise, Dace Campbell<\/li>\n<li><a href=\"https:\/\/gputechconf2017.smarteventscloud.com\/connect\/search.ww#loadSearch-searchPhrase=pennington&amp;searchType=session&amp;tc=0&amp;sortBy=titleSort&amp;p=&amp;i(40701)=109228\"><strong>TALK<\/strong><\/a><strong>:<\/strong>Virtual Reality in Design: Now and the Future, Joel Pennington<\/li>\n<li><a href=\"https:\/\/gputechconf2017.smarteventscloud.com\/connect\/search.ww#loadSearch-searchPhrase=meneghin&amp;searchType=session&amp;tc=0&amp;sortBy=titleSort&amp;p=\"><strong>TALK<\/strong><\/a><strong>:<\/strong>Deep Learning for 3D Design &amp; Making, Yotta Koga &amp; Max Meneghin<\/li>\n<li><a href=\"https:\/\/gputechconf2017.smarteventscloud.com\/connect\/search.ww#loadSearch-searchPhrase=VRED&amp;searchType=session&amp;tc=0&amp;sortBy=titleSort&amp;p=&amp;i(40701)=109228\"><strong>TALK<\/strong><\/a><strong>:<\/strong>VR Rendering Improvements Featuring Autodesk VRED, Michael Nikelsky<\/li>\n<li><a href=\"https:\/\/gputechconf2017.smarteventscloud.com\/connect\/search.ww#loadSearch-searchPhrase=Brian+Frank&amp;searchType=session&amp;tc=0&amp;sortBy=titleSort&amp;p=&amp;dayID=6357&amp;sessionTypeID=7061&amp;i(38737)=107058\"><strong>TALK<\/strong><\/a><strong>:<\/strong>Beyond Visualization, Harnessing the Power of Compute\u00a0for\u00a0Design, Brian Frank<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Rama Dunayevich &amp; Mark Davis<\/p>\n<p>As designs become increasingly computable, the ability and ease of making changes grows exponentially.\u00a0At Autodesk, we are obsessed with harnessing the latest advances in AI to transform the way design works. Until recently, computation was finite, so we made tools that were <em>only<\/em> directive.<\/p>\n","protected":false},"author":287,"featured_media":2133,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[20],"tags":[540,541,363,542,465],"class_list":["post-2130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-future-of-making-things","tag-artificial-intelligence","tag-computational-power","tag-generative-design","tag-nvidia","tag-virtual-reality"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Future of How Things Get Made: Harnessing the Power of Artificial Intelligence for the Next Frontier of Design - In the Fold<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.autodesk.com\/inthefold\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Autodesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/\"},\"author\":{\"name\":\"Autodesk\",\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/#\\\/schema\\\/person\\\/2fe6071949598957391b579ca67e73a9\"},\"headline\":\"The Future of How Things Get Made: Harnessing the Power of Artificial Intelligence for the Next Frontier of Design\",\"datePublished\":\"2017-05-08T20:00:35+00:00\",\"dateModified\":\"2017-05-09T20:19:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/\"},\"wordCount\":348,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/wp-content\\\/uploads\\\/sites\\\/71\\\/2017\\\/05\\\/chair_thumb.jpg\",\"keywords\":[\"artificial intelligence\",\"computational power\",\"generative design\",\"NVIDIA\",\"Virtual Reality\"],\"articleSection\":[\"Future of Making Things\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/\",\"url\":\"https:\\\/\\\/blogs.autodesk.com\\\/inthefold\\\/future-things-get-made-harnessing-power-artificial-intelligence-next-frontier-design\\\/\",\"name\":\"The Future of How Things Get Made: Harnessing the Power of Artificial Intelligence for the Next Frontier of Design - 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