Blake Avery
At AIF25, BMW showcased its bold approach to the future of automotive design collaboration—bringing high-fidelity workflows directly into the cloud.
Centered on pushing efficiency, security, and innovation, BMW’s demonstration focused on how VRED Core’s cutting-edge streaming functionality is reshaping collaborative design reviews from anywhere at every step in the process.
Watch the BMW Cloud Streaming Session
Accelerating Collaboration and Innovation
This shift is more than a convenience upgrade; it removes friction from feedback loops, accelerates iteration, and ensures the right people can view and refine designs in real time. By hosting high-fidelity 3D models in the cloud and streaming them directly to a variety of devices — from high-performance workstations to iPads and XR headsets — BMW is enabling design reviews to happen anywhere, securely and at full resolution —firmly aligning with the AIF25 theme of Adaptability.
Key benefits highlighted by BMW
- Secure, cloud-hosted access to complex visualization data
- Cross-device compatibility for reviews on laptops, tablets, and headsets
- Extended Reality (XR) support for immersive 3D model interaction
- Seamless collaboration across departments and geographies
- Reduced infrastructure and IT complexity
By leveraging VRED Core streaming, BMW is delivering on the AIF25 theme of Adaptability — proving that a future-ready design pipeline is flexible, scalable, and built for creative flow across platforms.
The Future of Collaborative Design
By leveraging the streaming capabilities of VRED Core, BMW is showing how automotive design reviews can transcend physical and technical barriers. Whether you’re an engineer in Munich or a designer in California, you can immerse yourself in the same real-time model and offer meaningful input. This approach not only streamlines design decision-making but also signals a future where high-fidelity collaboration is accessible to everyone involved.
BMW’s innovative cloud-first methodology underscores the power of democratizing digital prototyping across the automotive development process. As teams continue to reimagine workflows to meet the demands of a changing world, it’s evident that flexible, scalable, and inclusive design pipelines help organizations stay on the cutting edge of automotive design—and beyond.
If you’re looking to discover more about secure, cloud-based, collaborative design reviews — and how your organization can adopt these strategies — stay connected with AIF25 on LinkedIn, YouTube, and the the Design Studio Blog and explore how VRED Core streaming can transform your design processes.
Watch other sessions from AIF25 at the Design Studio YouTube Channel
Read more inspiring stories at the Design Studio Blog
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