Category: Innovation


  • Automotive Innovation Forum, Darmstadt — Day 2 Recap

    Looking Back at Day 1 Looking back on the first day of the Automotive Innovation Forum, what stayed with me most was not just the technology on stage. It was the people in the room. There was a real sense of community throughout the event: customers reconnecting, Autodesk teams catching up with familiar faces, exhibitors…


  • Automotive Innovation Forum, Darmstadt — Day 1 Recap

    AI, Speed, and the Human Edge: Day 1 at Automotive Innovation Forum The first day of the Automotive Innovation Forum in Darmstadt made one thing clear: the automotive industry is not waiting for the future to arrive. It is actively designing it. Across the day’s keynotes, panels, and customer sessions, a consistent message emerged: the…


  • Where physical meets digital: Granstudio’s DIGIPHY and Autodesk VRED

    Automotive design decisions are made under constant pressure: packaging evolves, engineering constraints tighten, and teams must align quickly — without losing the original design intent. The process involves high costs and long lead times. That’s why Granstudio designed DIGIPHY, an ecosystem of next generation mixed-reality design solutions to make those decisions faster, with confidence, and…


  • Immersive for Autodesk VRED is now available on Apple Vision Pro

    Immersive automotive design review just became more accessible. Following its announcement at NVIDIA GTC in March, Immersive for Autodesk VRED is now available on the App Store for Apple Vision Pro, bringing VRED’s high-fidelity visualization to spatial computing through a collaboration by Autodesk, Apple, NVIDIA and Innoactive. Automotive teams can now step inside VRED scenes…


  • Left-shifting in automotive design: How real-time insight is reshaping creative workflows

    After introducing NavPack Design and exploring how its predictive and generative AI models are trained, we hit a relevant question: what does this actually change in day-to-day automotive design? The answer comes down to a shift that’s gaining momentum across the industry: AI-driven physics-based insights becoming more accessible to designers, not just simulation experts. As…


  • Call for Entries: 2026 AIF Autodesk Student Design Competition

    Are you an enrolled student with a passion for innovation and a drive to make a difference? Is your school a hub of creativity and forward-thinking? Autodesk is now calling for school entries to our second annual 2026 AIF Student Competition. Why should you enter? FAQ In it to Win Read about the Autodesk 2025…


  • The power of brand: We talked with the judges of the Autodesk Student Automotive Design Competition

    Sketch work, ISD Rubika Team 1 (inspired by Polaroid) Last October, we revealed the first Autodesk Automotive Student Design Competition: The Power of Brand. This unique competition asked students to choose a non-automotive brand and, drawing on the elements of that brand, create a vehicle inspired by it. That means designing and visualizing an original…